Fleetwood Vision Statement
Customer-Driven Innovation
Fleetwood Enterprises will be the leading innovator of quality products in all our businesses, with a passion for meeting and exceeding the needs of our dealers and their customers. Our goal is to be rated world class by dealers and retail customers - the premier supplier of recreational vehicle and manufactured housing products and services.
Partnerships Across the Value Chain
Fleetwood Enterprises, our suppliers and our dealers will join together for our mutual benefit, to assist our dealers in becoming the most profitable, highest integrity dealers in our industries. We will achieve this through rigorous, repeatable processes, encompassing innovative products, personalized marketing and promotion, data driven customer service, effective financing programs, and most importantly, by listening and sharing ideas and best practices with all our stakeholders.
Knowledge Management
Fleetwood Enterprises understands that capable and engaged associates and dealer personnel are our most sustainable competitive advantage. We will develop an ecosystem that optimizes performance, embraces diversity and provides growth opportunities at all levels of the enterprise.
Technology Enabled
Fleetwood Enterprises will continue to embrace the benefits of the information age. Our associates, suppliers, dealers and retail customers will be seamlessly connected via an electronic highway, leading our industries in the application of appropriate technologies.
Building Shareholder Value
Fleetwood Enterprises will deliver tangible value to our shareholders through exemplary corporate governance. Our fiduciary responsibility is to our owners. We are passionate about delivering consistent, positive results across the spectrum of our operations.
We will continually look for ways to grow our markets and brand value with energy and unyielding integrity, while consistently delivering category-leading profitability.